
Andrew Luria
Fourth-generation real estate, 14-time Emmy Award-winning journalist, and a North County dad of three.
DRE #02215649 · 805-264-5079
andrew.luria@exprealty.com
Moving to San Diego? Start here
Relocating from Seattle, the Bay Area, Los Angeles or Phoenix? Answer eight quick questions and see which of 26 San Diego neighborhoods and towns fit the way you live. Then let two locals who have covered this county for decades make the move feel simple.
Your matches
These are starting points, based only on what you told us. The best next step is to visit, walk around, and get a coffee.
Median sale prices are from Redfin, all home types. The seven North County coastal areas where Andrew and Jaime work most get a small edge when scores are close.
Relocating to San Diego
Most of the people we help are moving in from one of four places. Each move has its own trade-offs, so we wrote a short, honest guide for each.
Trade gray winters for year-round sun. What changes with taxes, prices and neighborhoods.
Read the Seattle guide Bay AreaSan Francisco to San DiegoSame state, different pace. How to carry your equity and, for some, your property tax base south.
Read the Bay Area guide Two hours northLos Angeles to San DiegoBeach towns without the gridlock. Which San Diego areas feel most like the Westside, South Bay and Pasadena.
Read the LA guide The ValleyPhoenix to San DiegoA full move or a summer home on the coast. What Scottsdale and Arcadia buyers choose here.
Read the Phoenix guideComing from somewhere else? The Moving to San Diego guide covers the whole picture.
Where to live in San Diego
San Diego County runs from Oceanside to the border and from the beach to the backcountry. A 20-minute drive can change the weather, the home styles and the price. Open a region to see the short version of each area in the quiz.
Where we work most
Compare all seven side by side, or open a guide.
A beach village, three lagoons and newer neighborhoods.
Carlsbad guide Encinitas$2.05M medianThe classic surf town on Highway 101.
Encinitas guide Solana Beach$2.00M medianSmall, stylish and walkable, with the design district on Cedros.
Solana Beach guide Del Mar$4.10M medianA seaside village on the bluffs.
Del Mar guide Rancho Santa Fe$6.00M medianEstates, acreage and privacy.
Rancho Santa Fe guide Carmel Valley$1.89M medianNewer homes close to the tech and biotech hubs.
Carmel Valley guide La Jolla$2.39M medianOcean views and a walkable village.
La Jolla guide Which one is yours?Eight questions will tell you.
Take the quizMedian sale prices are from Redfin, all home types.
Two games, five minutes each
Pick a game, make the calls, and collect keys. Wrong answers cost nothing here, which is the whole point. By the end you will know what the real thing feels like.
You are moving to San Diego from out of town. Seven decisions stand between you and the right house: sell first or buy first, rates, taxes, touring from 1,000 miles away. Make the calls and leave with a personal move plan.
Play The Smart Move The classic · 9 stopsEvery step of a California home purchase, from pre-approval to closing day. See what you do, what we do, and make one call at each stop. Good calls earn keys. Bad calls earn a friendly explanation.
Play The Road to Your KeysWarm-up round
Buying in a challenging market
High rates and high prices make loud headlines. For a well-prepared buyer, the same conditions bring something the frenzy years never offered: time, choice and room to negotiate. Here is what works in your favor.
When fewer buyers are competing, you can see a home twice, inspect it properly and sleep on it. Decisions made with a clear head are better decisions.
You negotiate the purchase price once. The loan can be refinanced if rates fall, though no one can promise when. We focus on getting the part you cannot change later right.
Repairs, closing-cost credits and rate buydowns paid by the seller are all on the table in a slower market. Those were rare when every home had ten offers.
If you are selling in Seattle, the Bay Area or Los Angeles, a large down payment makes your offer stronger and your monthly cost less sensitive to rates.
Bridge loans, buy-before-you-sell programs and seller rent-backs let you move once, without a rushed sale or a rental in between. We map the order of operations with your lender.
Under California's Proposition 13, your property tax is based on your purchase price and its assessed value can rise no more than 2 percent a year while you own the home.
Luxury homes and long-term wealth
A home here is a place to live and one of the largest assets on your balance sheet. Coastal land from La Jolla to Carlsbad is scarce and has been for generations. We help you buy the right property and hold it well.
| Area | Median | Known for |
|---|---|---|
| Rancho Santa Fe | $6.00M | Gated estates, acreage, golf, privacy |
| Del Mar | $4.10M | Ocean bluffs and a village you can walk |
| La Jolla | $2.39M | Ocean views, the Village, UCSD and biotech |
| Encinitas | $2.05M | Surf town on Highway 101, from Leucadia to Cardiff |
| Solana Beach | $2.00M | Bluff-top homes, Cedros Avenue, the Coaster |
| Carmel Valley | $1.89M | Newer homes, a short tech and biotech commute |
| Carlsbad | $1.58M | Beach village, lagoons, golf at La Costa and Aviara |
Medians are from Redfin, all home types, and include condos. Single-family and ocean-view homes sell well above these figures. Coronado ($2.89M) and Point Loma ($1.74M) round out the top of the market further south.
Most purchases above the conforming limit use a jumbo loan, a large down payment, or cash. Private banks often price jumbo loans competitively for clients who bring assets. We introduce lenders who do this every week.
Expect a base rate of about 1 percent of your purchase price each year, plus local bonds and, in newer communities such as Carmel Valley, 4S Ranch and Otay Ranch, a Mello-Roos assessment. Proposition 13 caps annual increases in assessed value at 2 percent.
If you are selling investment property, a 1031 exchange may let you defer capital gains into San Diego real estate. Timelines are strict, so bring your CPA in before you list. For a primary residence, ask your tax advisor how the home-sale exclusion applies to you.
Some of the best homes in Rancho Santa Fe, Del Mar, La Jolla and along the Encinitas and Solana Beach bluffs trade quietly. Our years in local news built relationships across the county, and we ask around before a home ever reaches the public sites.
Many clients buy in the name of a living trust or an LLC for estate planning and privacy. Your attorney decides the structure. We make sure escrow, the lender and the title company are ready for it.
Homes near canyons, open space or the bluffs can cost more to insure. We get insurance quotes during the inspection period, before you are committed, so there are no surprises.
This is general information, not tax, legal or lending advice. We work alongside your CPA, attorney and wealth advisor.
Your local guides
Andrew Luria and Jaime Chambers have covered San Diego for the news for decades, from Oceanside to the border, and both are still on the air. Both grew up in real estate families. They use what they learn on both jobs to help people find the right corner of the county.
Each of them comes from a family that has worked in real estate for four generations.
Emmy Award-winning journalists who are still reporting today, out in San Diego's neighborhoods asking questions and listening.
More than $50 million in homes bought and sold with our clients over the past two years.

Fourth-generation real estate, 14-time Emmy Award-winning journalist, and a North County dad of three.
DRE #02215649 · 805-264-5079
andrew.luria@exprealty.com

Fourth-generation real estate, Emmy Award-winning television news reporter, raised around custom home building.
DRE #01965798 · 858-790-9222
jaime@ospreyexp.com
Andrew and Jaime are part of Osprey Realty, brokered by eXp Realty.
Moving to San Diego
It depends on how you want to spend your days. Beach towns like Encinitas and Ocean Beach trade space for sand. Inland communities like Poway and Rancho Bernardo offer bigger homes and warmer weather. Urban neighborhoods like North Park and Little Italy put restaurants at your door. The quiz narrows 26 areas down to the few that fit you.
For a prepared buyer, a slower market has real advantages: more time to decide, fewer competing offers, and sellers who will negotiate on price, repairs and closing costs. You can refinance a loan later if rates fall, but you can only negotiate the purchase price once. We help you weigh that against your own timing.
Recent median sale prices in our guide run from about $580,000 for condos in Little Italy to about $6 million in Rancho Santa Fe. Most coastal areas have medians between about $1.3 million and $4 million. Down payments vary by loan type. Many buyers above the conforming loan limit put 20 percent or more down on a jumbo loan.
Rancho Santa Fe, Del Mar, Coronado, La Jolla, Encinitas and Solana Beach have the highest median sale prices in our guide, each at about $2 million or more. Ocean-view and single-family homes in these areas sell well above the median.
Under Proposition 13, your tax is based on your purchase price at a base rate of about 1 percent a year, plus local bonds and any Mello-Roos assessment. The assessed value can rise no more than 2 percent a year while you own the home, which makes the bill predictable.
Often, yes. Bridge loans, buy-before-you-sell programs and seller rent-backs are common tools. The right one depends on your equity and cash. We map the order of operations with your lender before you list anything.
Yes. We tour homes with you by video, documents are signed electronically, and a mobile notary can meet you where you live for closing. Most relocating clients make one focused scouting trip and handle the rest remotely.
More than most newcomers expect. The coast stays cooler and often cloudy in late spring and early summer, which locals call May Gray and June Gloom. A few miles inland it is sunnier and noticeably warmer, especially in summer.
North County is the northern part of San Diego County. The coastal side includes Del Mar, Encinitas, Carlsbad and Oceanside. The inland side follows the I-15 and Highway 78 and includes Poway, Rancho Bernardo, Escondido, San Marcos and Vista.
Families often look at Carmel Valley, Del Mar, Encinitas, Carlsbad, Poway, 4S Ranch, Scripps Ranch, Coronado and La Jolla. School boundaries can change street by street, so we confirm the assigned schools for any home you are considering.
Prices generally ease as you move away from the coast. East County, inland North County and parts of South Bay tend to offer more space for the price than the beach communities. Our guide shows a recent median sale price for each area. Ask us for this week's numbers.
No. Your results appear right away and we do not ask for your email. If you would like a local opinion afterward, send us a note.
Say hello
Tell us a little about your move. We will reply with honest thoughts on your matches, and places you may not have considered. No sales pitch.
Copy your note and email it to andrew.luria@exprealty.com, or text it to 805-264-5079.
For real estate agents
We are Osprey Realty, a San Diego team brokered by eXp Realty. Below is what we wish someone had told us at the start. Read it whether or not you ever call us.
Most people take three to six months from first class to license in hand. Current requirements and fees are on the DRE website.
Plan for several thousand dollars of start-up costs and keep about six months of living expenses in reserve. The first commission check often takes four to six months to arrive.
Agents are paid by commission when a sale closes, and that commission is split with the brokerage. Since 2024, buyer agents nationwide must have a written agreement with a buyer before touring homes, and pay is negotiated openly. Learn to explain your value in one minute. The agents who can do that are busy.
eXp is a cloud-based brokerage with no franchise offices. At the time of writing, its published model is an 80/20 commission split until you have paid $16,000 to the company in a year, after which you keep 100 percent of commission less small per-transaction fees, plus a monthly fee of about $85 for technology. Agents can also earn company stock and a share of revenue from agents they bring in. Figures change, so we will walk you through the current numbers and what they mean for your business.
The first 90 days are for learning contracts, shadowing showings and inspections, and holding open houses. Most new agents close their first sale with a mentor beside them. By the end of year one, the goal is a repeatable habit: a set number of conversations every week with people who may buy or sell.
Changing brokerages is simpler than most agents fear. Your license transfers online through the DRE, usually the same day. Active listings and pending sales stay with your current broker unless they agree to release them, so time the move around your pipeline. We will help you plan it.
No pitch and no pressure. Tell us where you are in the process and Jaime or Andrew will call you back with straight answers, including whether we are the right fit.
Meet the team at ospreyexp.com.